Katie Ernst
CEO and Founder of KG Creative Enterprises and Where the Magic Happens, Creativity & Purpose Mentor
I know what it feels like to chase a version of success that doesn’t even belong to you. One that is handed down by family, culture, or a boss with a five-year plan. For years, I tried to fit myself into a path that wasn’t authentic, creative, or meaningful.
But when I left corporate (twice), fully dove into my healing and cleansing journey, and started following the breadcrumbs of aliveness in my life—those moments when I felt lit up, curious, or deeply creative—I found the truth: there is no “right” path. There’s only your path!
Now, I guide creatives like you to:
Uncover the moments that make you feel most alive.
Rewrite the beliefs keeping you small.
Build unshakable creative confidence.
Anchor into spirituality + intuition as your compass.
And finally, create from your truest artistic identity.
Why Where the Magic Happens?
It’s where you step into your creative identity. What happens when you do this?
You stop second-guessing your ability to dream and rise up creatively and start creating boldly and with courage.
You stop performing for approval and start creating for joy, impact, and legacy. You only listen to your own authentic voice.
You stop chasing someone else’s dream and start living your own. There is no ‘right’ formula for a joyful, creative, successful life. You make those rules!
This is the transformation at the heart of Where the Magic Happens.
Why This Matters
We live in a world obsessed with the “right” path—career ladders, five-year plans, metrics that measure everything but how alive you actually feel. Most of us end up chasing versions of success that don’t belong to us: inherited from everywhere but our own soul and divine guidance.
But when we ignore our creativity, we silence the very part of us that makes life meaningful.
Creative living matters because…
It’s identity: Your creativity is who you are, not just what you do.
It’s aliveness: Following your breadcrumbs of joy turns a numbed-out existence into a vibrant one.
It’s impact: When you create from authenticity, you ripple inspiration and courage into your communities.
It’s spiritual: Creativity is how we dialogue with something greater—intuition, God, the Universe, our higher selves.
When you claim your creative identity, you don’t just change your life. You change how you show up in every room, every relationship, every project. You shift culture by choosing fulfillment over performance, depth over superficial success.
This is why my work exists. This is why it matters.